About
We build personal brands for leaders whose work deserves to be seen, understood, and remembered.
The Practice
About McKnight Brand Group
McKnight Brand Group is a strategic personal branding and executive presence agency for accomplished leaders, founders, civic figures, experts, and culture-shapers. We help clients clarify their message, elevate their presence, and build the brand assets they need to create greater visibility, credibility, influence, and opportunity.
Founder
Meet David McKnight
David McKnight is the founder of McKnight Brand Group, an image consultant, executive coach, personal branding strategist, and author of The Zen of Executive Presence. His work sits at the intersection of image, executive presence, personal brand strategy, communication, and leadership influence.
With a background in corporate leadership, management consulting, financial services, coaching, and image consulting, David brings a rare blend of strategic thinking and aesthetic intelligence to personal brand development. He helps leaders understand not only what they want to be known for, but how they need to show up to make that message believable.
Based in New York City and Miami, David has mastered a rare combination — image consultant and executive coach — partnering with career-driven professionals to transform their image and brand and create breakthroughs in life, career, and business. Clients have elevated their executive presence, earned accelerated promotions, increased their salaries, transitioned into leadership roles at new organizations, and experienced explosive growth in their businesses.
Philosophy
Brand is not performance. It is alignment.
Your personal brand should not be a manufactured version of who you are. It should be a clearer, stronger, and more intentional expression of your expertise, values, presence, and ambition.
At McKnight Brand Group, we believe your brand should help people understand your value faster, trust your authority sooner, and connect your name with the opportunities you are ready to attract.
Credentials
Credibility highlights
- Author of The Zen of Executive Presence
- Executive coach and image consultant
- Corporate leadership and transformation experience
- Personal branding and image strategy expertise
- Advisor to executives, professionals, and entrepreneurs
- Speaker and workshop facilitator
In Their Words
Outcomes clients attribute to the work.
I worked with David for more than a year and I have to tell you he is the best of the best. One month into our coaching, he helped me update my website and complete a polished photo shoot. Two months in, he encouraged me to write a book — ten months later I had published my first.
David is an excellent career coach. He keeps me focused on my priorities and goals, and has been instrumental in my transition from a full-time job to starting my own business. He is passionate about his clients and wants them to succeed.
While working with David I gained greater self-esteem and realized I can accomplish anything I set my mind to — including building the pricing model framework that allowed me to attract clients. I would not have done that prior to working with him.
In a short time I have already seen and felt a change in my image. The compliments I get on my clothing and other facets of my appearance are inspiring. He is direct, yet gentle and supportive — meeting me where I am and challenging me appropriately.
David is extremely professional and knowledgeable and goes out of his way for his clients. His attention to detail is unmatched. I would highly recommend him to anyone looking to grow their business and enhance their professional image.
David honed in on my strengths and gave me tools for my soft-skill toolkit — phrases to gain executive buy-in, reframing strategies, breathing techniques. In six sessions I became a better listener, manager, teammate, and employee. An all-around better version of me.
Credentials & Affiliations
